Samsung The Frame 65" (2023) vs Sony X90L 65"
The Verdict
Samsung's Frame 65" emphasizes aesthetic design with its ultra-thin profile (1.0 inches) and art mode capabilities, pairing Quantum HDR with 1000 nits peak brightness and QLED technology. Sony's X90L 65" counters with superior native brightness at 1300 nits, Full Array LED local dimming for better contrast control, and the advanced Cognitive Processor XR for enhanced upscaling and motion handling. Gaming performance slightly favors Sony with 8ms input lag versus Samsung's 10ms, though both support 120Hz and VRR. Audio output differs notably,Samsung delivers 40 watts versus Sony's 20 watts despite both having Dolby Atmos. Picture quality leans Sony due to superior peak brightness and local dimming, while Samsung excels in design and audio output. Sony edges ahead on value, offering premium picture quality at $400 less. For those prioritizing traditional gaming and movie watching with exceptional contrast, Sony X90L is the stronger choice. Frame owners should value the unique art-focused aesthetic and superior speaker performance.
Who Should Buy
Buy the Samsung The Frame 65" (2023) if…
- →Art Mode displays artwork when off — blends into any room as wall decor
- →Matte anti-reflection screen eliminates glare and reduces fingerprints
- →Customizable bezels match any interior style — looks like a picture frame
Buy the Sony X90L 65" if…
- →Sony's Cognitive Processor XR delivers best-in-class upscaling and color
- →Full-array local dimming produces excellent contrast for an LED TV
- →Dolby Vision and Dolby Atmos support for premium content
Category Scores
Pros & Cons
Samsung The Frame 65" (2023)
Pros
- Art Mode displays artwork when off — blends into any room as wall decor
- Matte anti-reflection screen eliminates glare and reduces fingerprints
- Customizable bezels match any interior style — looks like a picture frame
- One Connect box hides all cables for truly clean wall mounting
- 4K@120Hz with VRR keeps it relevant for gaming
Cons
- Picture quality trails Samsung's Neo QLED and OLED models at similar prices
- Art Store subscription ($6/mo) needed for the full artwork gallery
- 1000 nits brightness is average for HDR performance
- Contrast and black levels lag behind OLED and Mini-LED alternatives
Sony X90L 65"
Pros
- Sony's Cognitive Processor XR delivers best-in-class upscaling and color
- Full-array local dimming produces excellent contrast for an LED TV
- Dolby Vision and Dolby Atmos support for premium content
- 120Hz with VRR makes it genuinely good for PS5 gaming
- Google TV has the widest app selection of any smart TV platform
Cons
- Blooming visible in dark scenes with bright highlights
- 20W speakers are average despite the Acoustic Multi-Audio branding
- Heavier than competing LED TVs at 48.5 lbs
- Google TV can feel sluggish and ad-heavy on the home screen
Full Specifications
| Spec | Samsung The Frame 65" (2023) | Sony X90L 65" |
|---|---|---|
| Body | ||
| VESA mount | 200 x 200mm | 300 x 300mm |
| Weight | 47.6 lbs | 48.5 lbs |
| Dimensions | 57.1 x 32.7 x 1.0 inches | — |
| Dimensions (w/ stand) | 57.1 x 35.6 x 7.7 inches | 57.3 x 35.6 x 11.4 inches |
| Audio | ||
| Output (watts) | 40 | 20 |
| Speakers | 2.0ch | 2.0ch Acoustic Multi-Audio |
| Dolby Atmos | ||
| Gaming | ||
| VRR (Variable Refresh Rate) | ||
| ALLM | ||
| Input lag (ms) | 10 | 8 |
| Display | ||
| HDR | Quantum HDR, HDR10+, HLG | Dolby Vision, HDR10, HLG |
| Size | 65" | 65" |
| Type | QLED | Full Array LED |
| Resolution | 3840 x 2160 (4K) | 3840 x 2160 (4K UHD) |
| Refresh rate | 120Hz | 120Hz (native) |
| Brightness (nits) | 1000 | 1300 |
| Smart TV | ||
| Os | Tizen OS | Google TV |
| Voice assistant | Bixby, Alexa, Google Assistant | Google Assistant, Alexa, Apple AirPlay 2 |
| Connectivity | ||
| Wi-Fi | Wi-Fi 5 | Wi-Fi 5 (802.11ac) |
| Ethernet | ||
| Bluetooth | 5.2 | 5.0 |
| USB ports | 2 | 2 |
| HDMI ports | 4 | 4 |
| Processor | ||
| Chipset | — | Cognitive Processor XR |
Related Comparisons
This comparison is based on verified manufacturer specifications covering display, performance, camera, battery, and build quality. Scores are generated by analyzing specs across weighted categories on a 10-point scale. Learn more about our methodology.
Explore more in tvs, see all Samsung products or all Sony products. View full details for the Samsung The Frame 65" (2023) or the Sony X90L 65".