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LG G4 77" vs Samsung S90C 55" (4K OLED)

Updated Apr 2026tvs
LG G4 77"
LG
LG G4 77"
$3,299
9.1/10
VS
Samsung S90C 55" (4K OLED)
Samsung
Samsung S90C 55" (4K OLED)
$1,599
8.6/10

The Verdict

Both TVs deliver exceptional OLED picture quality, but serve different needs. LG's 77" G4 features superior brightness at 2100 nits with MLA technology, delivering more vivid HDR performance and better handling of bright rooms,crucial for larger screens. Samsung's 55" S90C uses QD-OLED with 1300 nits brightness, excelling in contrast and color accuracy for darker viewing environments. Gaming performance favors LG with 1ms input lag versus Samsung's 6ms, plus its 4.2ch speaker system outclasses Samsung's 2.1ch audio. However, Samsung's massive size advantage and $1700 price difference demand consideration; you're paying nearly double for an extra 22 inches. Samsung's Wi-Fi 6 connectivity and superior processor in LG don't dramatically impact real-world use. For serious gamers or those wanting truly immersive 77" home theater, LG G4 justifies the premium. For value-conscious buyers wanting excellent OLED in a practical size, Samsung S90C is the smarter purchase.

AudioG4 77"
Value(4K OLED)
gamingG4 77"
smart_featuresG4 77"
picture_qualityG4 77"

Who Should Buy

Buy the LG G4 77" if…

  • MLA panel pushes OLED brightness to 2,100+ nits — closes the gap with Mini-LED
  • α11 AI processor is LG's most powerful, with superior upscaling and AI enhancements
  • Gallery design meant to hang flush to the wall with no gap

Buy the Samsung S90C 55" (4K OLED) if…

  • QD-OLED at $1,599 is the most affordable OLED with quantum dot color
  • Infinite contrast ratio with perfect black levels
  • 144Hz with VRR — excellent for PS5 and Xbox Series X gaming

Category Scores

LG G4 77"
Samsung S90C 55" (4K OLED)
Audio
8.5
7.2
Value
7.8
9.2
gaming
9.4
8.7
smart_features
8.8
8.5
picture_quality
9.3
9.0

Pros & Cons

LG G4 77"

Pros

  • MLA panel pushes OLED brightness to 2,100+ nits — closes the gap with Mini-LED
  • α11 AI processor is LG's most powerful, with superior upscaling and AI enhancements
  • Gallery design meant to hang flush to the wall with no gap
  • 77-inch screen delivers an immersive cinematic experience at typical viewing distances
  • Best overall OLED picture quality available in a consumer TV as of 2024

Cons

  • At $3,299 it is a very significant investment compared to the C4
  • Gallery design requires flush wall mounting — stand sold separately
  • Still susceptible to OLED burn-in with prolonged static imagery
  • 77 inches is too large for many rooms and viewing distances under 10 feet

Samsung S90C 55" (4K OLED)

Pros

  • QD-OLED at $1,599 is the most affordable OLED with quantum dot color
  • Infinite contrast ratio with perfect black levels
  • 144Hz with VRR — excellent for PS5 and Xbox Series X gaming
  • Vivid, wide color gamut coverage exceeds traditional WOLED
  • Ultra-slim panel at 0.4 inches looks stunning mounted

Cons

  • 55-inch S90C uses a different (WOLED) panel in some regions — verify before buying
  • No Dolby Vision support
  • 40W audio is weaker than the S95C — soundbar recommended
  • Wi-Fi 5 only on the 55-inch model

Full Specifications

SpecLG G4 77"Samsung S90C 55" (4K OLED)
Body
VESA mount400 x 200mm300 x 300mm
Weight73.4 lbs33.5 lbs
Dimensions (w/ stand)68.0 x 43.1 x 12.8 inches48.2 x 30.2 x 9.3 inches
Dimensions48.2 x 27.7 x 0.4 inches
Audio
Output (watts)6040
Speakers4.2ch2.1ch
Dolby Atmos
Gaming
VRR (Variable Refresh Rate)
ALLM
Input lag (ms)16
Display
HDRDolby Vision IQ, HDR10, HLG, Filmmaker ModeQuantum HDR OLED, HDR10+, HLG
Size77"55"
TypeOLED evo MLA (Micro Lens Array)QD-OLED
Resolution3840 x 2160 (4K UHD)3840 x 2160 (4K)
Refresh rate120Hz120Hz (144Hz via Game Mode)
Brightness (nits)21001300
Smart TV
OswebOS 24Tizen OS
Voice assistantThinQ AI, Alexa, Google AssistantBixby, Alexa, Google Assistant
Processor
Chipsetα11 AI Processor 4K
Connectivity
Wi-FiWi-Fi 6 (802.11ax)Wi-Fi 5
Ethernet
Bluetooth5.05.2
USB ports32
HDMI ports44

This comparison is based on verified manufacturer specifications covering display, performance, camera, battery, and build quality. Scores are generated by analyzing specs across weighted categories on a 10-point scale. Learn more about our methodology.

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